Monday, May 18, 2009
Seriously Stupid Mascara
This morning I got an email from Walgreens announcing what I think has to be the worst idea in makeup in years, if ever.
Mabelline has just introduced a vibrating mascara wand. High-end beauty brands such as Estée Lauder, Lancôme and Prescriptives have all released vibrating mascaras in the past year as well.
The cost of this ecological disgrace is $15. Despite the fact that I would be hard pressed to pay $15 for a drugstore brand mascara, I have to wonder at the little battery impeded into the wand. How pray tell does one get that out? My guess is that you don't. My guess is that we'll now be throwing countless little batteries into landfills all in the name of eyelashes.
Is that truly how we want to spend our resources? On eyelashes??? Mine look pretty darn good and I use my hand to apply my own mascara as has every woman in the world up until the past year.